Type:

Experiences

E-commerce

Client:

Nex

Deliverables:

Animation, Concept, Design, Development, UI, UX, Strategy

Nex Playground

Imagine a place that never sits still, where play is the whole point. That is the world of Nex Playground, a console built to get people up and moving. Nex needed a website for the console’s launch. It had to feel as fun as the product itself, and it had to put the products and games front and center.

We built a simple, playful site full of personality. Bold, expressive typography sets the rhythm and gives every page energy. Small microinteractions add moments of surprise and delight, because a playground shouldn’t sit still. Illustrations bring the world of Nex to life with their own character. A vibrant color palette and thoughtful animation tie it together. The result is an experience that is as fun to explore as the Nex Playground.

Design

Bold type, bright colors, playful illustration and lively animation bring the Nex mission to life. Every scroll and tap invites you to move, connect and play.

Details

The small details make Nex come alive. Filters snap into place. Game cards slide and shift as you scroll. Section dividers that snap to the cursor. Every tap gets a playful reply. These little moments turn the identity into something you can feel.

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